About Us

Welcome to Awety

Awety is the most humble product we meet and live with every day.

The brand Awety is a fresh design house that centers on creating a range of attire with a blend of tradition and contemporaneity. Awety’s crafted inspirations pay attention to details and the designs add elegance, boldness and grace. Awety or thread, the basis of the brand’s inspiration is a reminder of the craft traditions of India. Like a pure creation that begins with a needle and thread, Awety offers novelty each time it is experienced.

Awety is the maker of simple and humble designs using our very own and known fabrics to make our souls sing with joy. Artisans from all around the country create raw and uninhibited designs using their ancestral weaving processes. Awety talks to tradition and weaves its own creation. We salute their craftsmanship and are thankful to them for keeping this art alive. Awety products are just a token of representation of the innumerous souls who have touched the fabric. We aspire to keep the undying spirit of artistry alive.